Let’s Have the Consent Conversation

In collaboration with the Department of Justice Ireland, we partnered with coffee shops across UCD and DCU to bring the
Let’s Have the Consent Conversation’ campaign directly to students in a familiar, everyday setting.

The aim was to encourage meaningful conversations around consent by integrating the campaign into spaces where students naturally gather, connect, and engage with one another.

My role was to develop and apply the visual branding across the coffee shop environments, carefully combining each venue’s identity with the campaign artwork to create a cohesive and impactful presence. The challenge was to ensure the messaging remained clear, approachable, and visually engaging while complementing the existing café branding.

By embedding the campaign within these social spaces, the project helped spark awareness and conversation in an authentic and accessible way, extending the reach of an important national initiative.

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Virgin Media Ireland